



The free marketing consultation is aimed at understanding if you are doing everything you can to cost effectively grow your business via marketing. The areas we’ll discuss are highlighted below.
Initially it would require a simple telephone conversation lasting around 30 minutes. Then we’ll decide together if it’s worth meeting up for a more in depth chat. If you don’t need anything else, at the very least you’ll have some ideas that will improve your marketing.
What have you got to lose?
Initial business outline
What do you sell?
How are you structured - sales team, marketing team or just you?
Where do you make your money - key products or services?
What are your challenges - new customers, retaining customers, increasing customer value?
Current Marketing activity
Who is your target audience?
What data do you hold?
What do you do now? Advertising, telemarketing, email, online, trade shows, retail presence
What works, what doesn’t - any idea why?
Measurement and tracking
Results of your current marketing?
Do you know your cost per acquisition, conversion rates, lifetime value of customers, loss rate of customers
If you don’t know your key metrics we really need to talk!




